2021-10-13 Rob Underwood

Audio Digest – Giving Readers A Whole New Way to Experience Your Content

Naviga Global offers a sneak peek at Audio Digest, which provides premium voiceover talent for magazine issue highlights.

As you know, we have had the Read to Me feature in the app for some time now. This is where Siri will read the entire issue to you. Initially, we had some great feedback from that feature. But inevitably, for people that like to listen to audio books and podcasts, the voice on your devices is still too robotic for easy listening. So, I often get the question, why don’t you offer a real professional voice over talent for our articles? As you may have already seen, this is the direction that Apple News Plus has taken recently as well. 

Well, I’m here to announce that we can now offer premium voice over talent and fully produced issue highlights in a single package. 

Audio Digest: We are in the early stages of this project, but we’d like to give you a sneak peek into what we can offer you. Audio has been a hot topic for months as audio content like podcasts becomes more mainstream.

 

We’re calling the product “Audio Digest” as it features the main articles of an issue.

A ZINIO Audio Digest is a human-narrated audio summary of a magazine issue, 45-60 mins in length with intro, outro, and 6-10 articles (~9-12k words in total). 

You can be as involved or hands-off as you wish – either work with our team to customize each intro and selection of articles for each Audio Digest – or use a more scalable approach by leaving the selection to us and create a standard intro that can apply to each edition.  

We can deliver the produced audio files to you as one podcast-style audio compilation or individual audio articles. This allows you to incorporate the files into your customer experience on your website and apps. 

And best of all, you can feature the Audio Digests right here in ZINIO’s branded apps coming this fall. This way, you can increase the engagement of your subscribers and offer them a whole new way of experiencing your content. 

Let’s have a listen!

It is also important to note that we are in discussions about audio with our distribution partners and will be launching a pilot with Scribd to feature select Audio Digests in their eBook & audiobook subscription service this fall. 

Stay Tuned!  

If you have (or need) ideas on how to incorporate audio into your website or other digital products, feel free to reach out to our team to discuss the best options.