NAVIGA AUDIENCE

Engaged readers. Stronger loyalty. All in one platform.

Print and digital, united — so you can build lasting relationships.Less churn. More growth.
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Manage the full reader lifecycle

Build stronger relationships with your audience by managing every touchpoint — from first visit to loyal subscriber. Naviga Audience empowers publishers to understand behavior, deliver compelling experiences, and maximize lifetime value across both print and digital channels.

Subscriber management

Unified account management for print and digital, with self-service options that reduce operational overhead. 

Offer management

Tailor, test, and deliver personalized offers that adapt dynamically to reader behavior.

Campaign execution

Launch and optimize multi-channel campaigns across newsletters, web, mobile, and print.

Actionable insights

Uncover powerful audience insights that drive smarter engagement decisions. 

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Engage your audience in meaningful ways

Whether it’s the first visit or the 100th, every interaction can move readers further down the funnel:

  • Content engagement analytics: track stories and campaigns
    that drive action, and use insights to boost engagement.
  • Audience segmentation: group readers by interests,
    behaviors, or demographics for tailored experiences.
  • Personalized campaigns: launch branded templates,
    emails, and messaging that resonate and convert.
  • Cross-channel reach: run campaigns across publishers
    and platforms with consistent print and digital presence.
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The Naviga Audience Cash Discounting program has been a tremendous success for us. It has streamlined our payment processes, improved efficiency, and delivered measurable financial benefits in a very short period of time. The program quickly proved its value by reducing costs while also being simple for our team to implement and manage. Even as these changes were put in place, we have been able to continue growing our autorenewals, which has strengthened our overall performance.

Jeremy Feldman, Digital Audience Director at Anchorage Daily News
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Seamless subscription & revenue management

Create user-friendly subscription experiences that drive loyalty and reduce churn:

  • Print + Digital Subscription Management: manage subscriptions
    across channels in one platform without added complexity.
  • Flexible purchase workflows: support quick digital access
    and detailed print onboarding with minimal friction.
  • Integrated payments & billing: accept Apple Pay, Google Pay, PayPal,
    and more while automating renewals and invoicing.
  • Branded subscriber journeys: create consistent, on-brand experiences
    across print and digital touchpoints.
  • Workflow testing & optimization: test and refine
    subscription flows to boost conversions.
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Understand & optimize with insights

Turn raw data into strategic action:

  • Precise targeting: deliver the right offer
    at the right time across print and digital.
  • Real-time analytics: identify trends instantly
    and act fast to raise conversions.
  • Campaign & retention reporting: track renewals, benchmark
    performance, and analyze response rates across channels.
  • Profitability & lifetime value analysis: measure subscriber value
    and optimize resource allocation.
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The audience workflow

From first touch to loyal subscriber:

Attract

Capture attention with relevant content and campaigns. 

Engage

Personalize experiences across print and digital to deepen relationships. 

Convert

Seamlessly onboard new subscribers with flexible purchase paths. 

Retain

Automate renewals, campaigns, and retention programs.

Optimize

Continuously refine with actionable insights and data-driven decisions. 

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Resources and insights to inspire

See how Naviga Audience supports global media organizations.

ON-DEMAND WEBINAR

Increase subscriber retention with Naviga Audience & ProsperStack

In this on-demand webinar, Naviga, ProsperStack, and Star Tribune share how online cancellations, simple optimization tools, and proven strategies like stop-save can boost retention and double results. Watch now to learn more!

WHITE PAPER

The audience journey:
from visitor to reader to subscriber

Subscriptions surged in 2020, with some markets growing 110%. Today, publishers rank them above ads for revenue. This white paper explores reader journeys, key triggers, and strategies to boost engagement and drive growth.

ON-DEMAND WEBINAR

Discover Naviga Subscribe with circulation's latest features

Discover the latest in NCS Circulation with our 30-minute on-demand webinar. Explore 2025-1.0 updates, from enhanced security and flexible pricing to new subscriber conveniences like one-time tipping. Watch now to learn more!

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Advanced features at a glance

Engagement & campaigns

Personalized offers, templates, and cross-publisher campaign management. 

Print + digital parity

Unified management of subscriber accounts, offers, and campaigns across both print and digital channels.

Subscription management

Integrated billing, modern payment support, workflow optimization.

Analytics & Insights

Real-time behavior data, segmentation, retention, and profitability reporting. 

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Ready to understand and grow your audience?

Trusted by leading publishers worldwide, Naviga Audience combines data-driven insights, seamless engagement tools, and subscription management to maximize reader lifetime value.

Empower your teams, delight your readers, and grow sustainably — with Naviga Audience.

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Let's get in touch.

We welcome you to contact us for
more information about Naviga Audience
or any of our products and services.

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